FOR THE LOVE OF THE GAME
Inspired by and in memory of Jack Birch,
The JB12 Foundation enhances the lives of children in need
to get involved with youth sports regardless of their family’s ability to cover costs.
JB12 Collection
The proceeds from merchandise purchased goes to supporting the JB12 Foundation mission.
59%
Percentage of families
that experience financial strain
from their children's sports.
JB12
1 in 3
Young people will grow up without a mentor.
Let's Even the Playing Field
As family income increases, children and adolescents are more likely to participate in sports.
The goal of the JB12 Foundation is to remove the financial burden that is keeping children from participating in youth sports, because cost should never be a barrier to improving a child's life.
$883
Average yearly
cost for one
child's primary
sport.